▣About ArcadiaB

Arcadia₿ (formerly KapitalEX) is a Mexico-based Bitcoin-native financial firm founded in 2017 that offers a suite of BTC-focused products for retail and SMEs—including brokerage, collateralized lending, debit cards and payment solutions—and has announced plans to establish the first publicly traded Bitcoin treasury company in Mexico. The company says it has earned and accumulated revenue in Bitcoin since its inception and pursues a treasury-first strategy to provide investors exposure to BTC while adapting for Mexico’s regulatory and tax context. Arcadia₿’s leadership team was strengthened with the addition of former Strategy Bitcoin lead Ed Juline and EGADE Business School professor Boyd Cohen, who are guiding the firm’s bitcoin-centric treasury and market strategy.