ORANGE JUICE

·₿ Bitcoin-only
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Business ServicesBitcoin TreasuryHolding Company
Last verified Jul 16, 2026

About ORANGE JUICE

ORANGE JUICE acquires, improves, and permanently holds cash-flow-generating businesses, using cash generated by its owned businesses to buy new companies and build a long-term Bitcoin treasury. The company frames its model as permanent ownership rather than traditional private-equity resale.

Leadership

Nico Lechuga
Partner
Ruben Zweiban
Partner
Lyn Alden
Partner
Jeff Booth
Partner
Adrian Steckel
Partner
Andi Pitt
Partner

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Company Details

Bitcoin onlyYes

Data Provenance

Facts verified by 21Rates research · Jul 16, 2026
21rates.com/companies/orange-juice · structured data: Organization · Person ×6

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